Fundamentals Principles for SEO
3. Visitor Behavior
Google knows everything. Other Search Engines like Yahoo! and MSN aren't so far behind. If a visitor clicks from their search engine into your site, and leaves immediately, Google knows that they didn't find what they were looking for. If too many people do this, Google will drop you from their rankings because they assume you're not relevant for that particular term. This is why site design, compelling content, and conversion analysis are important.
We offer Website Conversion Optimization in addition to SEO to help you address this particular issue.
4. Human Idiosyncracies.
Google wants to know that a human is running the show. Automated SEO software, or any techniques that add hundreds of pages to your site within a week, or which create content automatically, are a dead giveaway that you're doing something Google doesn't like.
This won't just get you knocked off the top 10 rankings - Google and other search engines will ban your site from ever showing up in their results - even when someone searches your exact domain name. This is why any illegal or unethical techniques will kill your business.
We hand craft every single page of information on your website and upload those pages consistently over several months.
Universally Illegal SEO Practices: Avoid at ALL Costs
Search engines may be vague about what you can do to get top rankings. However, they are not vague about those practices that will get you banned from their rankings. For instance, Google provides Webmaster Guidelines that detail what you are NOT to do when promoting your website.
When you are looking for an SEO professional, be aware of these illegal techniques and the different “pet names” given them by dubious fly-by-night companies. We’ve provided several of them here for your easy reference. You can also download these tips in an easy-to-read PDF format.
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Search Engine Optimization
Ontario's Local Search Engine Experts™
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